Rajendra Prasad, a poet and entrepreneur posseses great interest in poetry, philosophy, music, and zen painting while also having passion in cooking. Bhumigandha, Chandraneera Hoovu, Ondashtu Preetige and Neerolage Mayada Jolige are his noted poetry collections. Also, Rajendra is the publisher and editor of Sankathana. He has received awards like Bendre Grantha Bahumana, Kadengodlu Kavya Puraskar and Narahalli Prashasti.